15-minute fixes.
26 things you can do yourself to get found and get the call. Each one takes 15 minutes or less, and every one comes with the steps. No agency required.
All areas
26 fixes
Picks the highest-impact fix you haven’t done, quickest first. Your progress stays in this browser.
All 26 fixes
Google Business10 min
Every review — positive or negative — deserves a reply. It signals to Google and to customers that someone is paying attention.
4 stepsHigh impactGoogle Business10 min
Interior, exterior, team, work in progress, finished job. Listings with recent photos get more clicks and rank higher.
4 stepsHigh impactGoogle Business5 min
An offer, update, or announcement. Keeps your listing active. Most businesses never use this feature.
4 stepsHigh impactGoogle Business10 min
750 characters to tell your story in your own words. Appears on your listing. Most businesses leave it blank.
4 stepsGoogle Business5 min
Lets customers text you directly from your listing. Two minutes to enable. Most businesses have never turned it on.
4 stepsHigh impactGoogle Business5 min
Wrong hours are invisible to you but obvious to every customer who shows up when you're closed. Check holiday hours too.
4 stepsHigh impactReviews10 min
Not automated. Personal. 'Hey [name], it was great working with you — a Google review would mean a lot.' That's it.
4 stepsHigh impactReviews10 min
Old unresponded reviews signal abandonment. Work backwards through your history and close the gaps.
4 stepsHigh impactReviews5 min
Competitors leave fake reviews more often than you think. Flag anything with no photo and no review history.
4 stepsReviews10 min
What are their customers praising? Complaining about? Free market research. Act on it.
4 stepsWebsite10 min
Not dev tools — your real phone, real network. Find the worst broken thing and fix it today.
4 stepsHigh impactWebsite5 min
If someone has to copy and paste your number, most won't. Every phone number needs a clickable tel: link.
4 stepsHigh impactWebsite5 min
Every address on your site should open Maps when tapped. If someone has to search manually, you've lost them.
4 stepsWebsite10 min
Fewer than 8 original photos? Not enough. Stock photos don't count. People buy from people — show the work.
4 stepsWebsite5 min
If it says © 2022 you look like you haven't touched your site in years. Two minutes to fix.
4 stepsLocal SEO5 min
Apple Maps powers Siri and every iPhone navigation query. If your listing is wrong, fix it at mapsconnect.apple.com.
4 stepsHigh impactLocal SEO5 min
Bing powers Alexa, Cortana, and Yahoo Local. Go to bingplaces.com and make sure your information is right.
4 stepsLocal SEO10 min
Clear your history. Search your service + city. Read the first page like a stranger. That gap is the work.
4 stepsHigh impactLocal SEO10 min
Check Google, Facebook, Yelp, and your website. Your NAP must be identical everywhere. One variation hurts rankings.
4 stepsHigh impactSocial10 min
One photo. One sentence. Posted now. People want to see real work — not a graphic, not stock.
4 stepsSocial10 min
Screenshot a genuine review. Crop it clean. Post with one sentence of thanks. Best-performing content. Rarely done.
4 stepsSocial5 min
Does it say what you do, where, and how to contact you? First thing someone reads. Make it count.
4 stepsSocial10 min
Go back 30 days. Find everything that went unanswered. Reply now. Late is better than never.
4 stepsSystems10 min
Best time to ask is within 24 hours of a completed job. Write a one-sentence script and start using it today.
4 stepsHigh impactSystems10 min
Write one message you're proud of. Send it to every new lead within an hour. Speed is the single biggest factor.
4 stepsHigh impactSystems5 min
Call your own number right now. Does it state your business name, hours, and what to do in an emergency?
4 steps
Want the rest of it handled?
This list is the part you can do yourself. The site, the schema, and the follow-up that goes out whether you remember or not: that part is the job. Book 20 minutes and we'll tell you what we'd fix first.
- Free
- 20 minutes on Google Meet